What makes this book different from all the other books on Customer Success Management?

The majority of books on Customer Success Management are aimed at strategists, and discuss why Customer Success Management is important and how to deploy a Customer Success Management practice within an organization. Our book, “Practical Customer Success Management” focuses on the role of the Customer Success manager him or herself, and provides no-nonsense, practical, day-to-day guidance on what to do and how to do it. The focus of our book is highly practical, whether you are a CS leader who needs to determine what your team should focus their time on doing, or whether you are a CSM at the sharp end, having to actually do those things yourself.